Stylish women over 40 on Instagram who have impeccable style

Like fine wine, your personal style only gets better with time. Not only do you have a better understanding of what you like and dislike about fashion, but you’re also less inclined to follow fashions just to look cool. Take it from the stylish women over 40 on Instagram, all of whom exude a sense of effortless grace and style with each of their ensembles. Over the years they have refined their fashion palette focusing on what works for them and what fashion items are really worth investing in.
For example, Asian-American fashion gurus Aya Kanai and Eva Chen both offer everyday outfits that speak to their lives as busy New York women. (Their wardrobes include plenty of winter-friendly coats and practical, waterproof shoes.) Meanwhile, you can count on influencers Kim Mitchell, Nimi Nwofor and Lisa Folawiyo to provide a photo of radiantly hued ensembles. which reflect their positive energies. As cliche as it sounds, confidence is key to rocking any outfit and these creatives fully exude it.
If you need some fresh, authentic style inspiration for the season, check out these aforementioned ladies (and more, below) for advice. Also hit the follow button on their Instagram account so you never miss an outfit post.
Eva Chen, @evachen
About her: Chen is Instagram’s Director of Fashion Partnerships and a children’s book author. In addition to giving her Instagram followers a front-row look at major industry events like New York Fashion Week, she posts content about being a mom (like building Lego structures with her kids). She’s the creator of the iconic “Eva Chen pose,” where she showcases the shoes she wears with her handbag (and a snack, usually a piece of fruit) of the day.
Am here: She will keep you up to date with the latest fashion trends and mom life hacks. She’s also a fashion expert who frequently updates her Instagram story with the New York wardrobe must-haves you’ll need.
Kim Mitchell, @kimair
About her: Mitchell is the creative director of Quay Australia and is a branding expert. In addition to her design work, she is the author of a lifestyle site called I love sewing.
Am here: Mitchell isn’t afraid to wear unexpected color combinations like neon yellow and hot pink in her street style looks. Hence, you will get plenty of style inspirations on how to add bright shades to your ensembles. If you want to try a head-to-toe outfit in any popular shade (but I don’t know where to start), check out her #OOTDs on Instagram.
Aya Kanai, @ayakanai
About her: Kanai has held various editorial positions at fashion publications such as Marie Claire, Cosmopolitan, NYLONand teen vogue. Currently, she is Head of Content and Editorial Partnerships at Pinterest.
Am here: Her style is a mix of laid-back essentials – like knit sweaters and flare/straight jeans – and cool it-girl pieces such as the latest 2022 sneakers in electrifying tones. Plus, you’ll never run out of posing ideas for a photo shoot, because she knows how to showcase her ensembles in a genuine and carefree way.
Nimi Nwofor, @nimsdefabulouss
About her: Nwofor is an esteemed fashion icon based in Abuja, Nigeria. The influencer is known for her luxurious personal style. She is also a wife and mother of six children: four boys and two girls.
Am here: Bodycon sets and two-piece sets are central to Nwofor’s style on Instagram. The influencer creates head-to-toe sumptuous looks with luxe accessories like a small Jacquemus Le Chiquito bag. Her everyday outfits often include a pair of oversized sunglasses or one of 2022’s hottest handbags.
Ana Pejkanovic, @marchandmayblog
About her: Pejkanovic is a curvy fashion influencer who is a mom, wife, and YouTuber. The sophisticated blogger resides in Alberta, Canada, and has a growing list of Instagram followers.
Am here: Are you looking for stylish casual outfits and comfortable loungewear sets to change into after a hard day’s work? If you said yes, follow Pejkanovic. She’s the ultimate source of minimalist outfit ideas that suit any 9 to 5. Before any more spoilers are doled out, hit follow on her Instagram account ASAP.
Caroline de Maigret, @carolinedemaigret
About her: Maigret is a famous French international model and music producer. She has participated in fashion shows for Chanel, Dior, Hermès, Valentino and Balenciaga. She has also been featured in countless other French and international magazines, such as vogue Brazil, vogue Italy, and She.
Am here: If you’re curious about what it’s like to sit front row at Paris Couture Week or travel the world, Maigret will show it to you firsthand. For example, she posted on Instagram about her experience at the Chanel couture show and the tweed ensemble she wore to the event. Her social media account is a dump of endless photos of polished designer pieces.
Tennille Murphy, @thetennillelife_
About her: Murphy is a beauty icon with deep gray hair, who proudly sports her silver curls. She’s an interior designer turned flight attendant. Murphy has a site called Tennille’s lifewhere she shares her passions for clean beauty, her favorite plant-based recipes and her love for fashion.
Am here: She is apparently a guru in all. Her photos feature her favorite beauty products and must-have healthy meals. She also has an extensive collection of athleisure pieces. Overall, Murphy has a casual wardrobe that everyone can relate to.
Kat Farmer, @doesmybumlook40
About her: Farmer is a London-based blogger and influencer. She is also a stylist in the British TV mini-series you are what you wear. She is the author of a book to be published in March 2022 titled To change.
Am here: Farmer has a penchant for jacket and dress combos. She has a collection of exquisite floral-print dresses, fashion-forward black leather jackets and sleek blazers that you’ll immediately want to add to your own wardrobe. Luckily, she labels the brands for every item she wears, so you can easily shop for your favorite piece.
Lisa Folawiyo, @lisafolawiyo
About her: Folawiyo is a Nigerian fashion designer, who founded her brand Lisa Folawiyo Studio (the brand’s original name was Jewel By Lisa) in 2005. She is an entrepreneurial pioneer who incorporates traditional West African textiles into her jewelry designs through the use of sequins and beads.
Am here: Prints, prints, prints. Folawiyo is an expert at pairing unexpected patterns and vibrant shades for an electrifying look. Even in her most casual outfits, where she wears a simple black turtleneck, you can find her wearing an animal print coat on top with a leather bottom and cool red sneakers.
Erica Davies, @erica_davies
About her: Davies was a former fashion editor of The sun and served as executive fashion editor for International News. Now she is focused on creating stylish content for her 182,000 Instagram followers.
Am here: Her Insta feed showcases the coziest fall outfits — think classic beige coats and oversized cottagecore cardigans. She’s also mastered the whole “wear your sweater like a scarf” fashion hack. Davies also loves whimsical dresses with balloon skirts, which she wears under her stylish outerwear.
Folake Kuye Huntoon, @stylepantry
About her: Huntoon has always been passionate about the fashion world. In 2009, she started posting her daily outfits online, and the rest, as they say, is history.
Am here: Her Instagram feed is a list of rainbow-colored outfits, and often the look comes with a cool accessory. All of her photos have an identical layout that features two different poses side by side, so you get a full view of her chic ensembles. (You know you’re looking for an aesthetic Insta account when there’s a common theme.)
Alexandra Lapp, @alexandralapp
About her: The German model and influencer documents her penchant for timeless pieces – from brands like Céline, Chanel and Gucci – as well as the latest trends on her Instagram.
Am here: Lapp has plenty of style tips on how to incorporate the trends into your everyday outfits. She has a knack for fusing basics like knit sweaters and long-sleeved tops with sleek coats and chic hats to create a more glamorous outfit.
Tamu McPherson, @tamumcpherson
About her: McPherson traveled the world. She was born in Jamaica, raised in New York and now resides in Milan. The designer is also the founder of shoe for justice, a site where she sells her archive of fashionable shoes. (She donates all proceeds from her shoe sales to a social justice organization.) Additionally, she is the founder of All the pretty birdswhich is a content community for a multicultural audience.
Am here: If you thought Hailey Bieber and Kendall Jenner rocked the matching ensembles perfectly, wait until you see the many looks McPherson curates. It revolves around the hottest color trend of 2022 with optimistic hues like fuschia, warm yellows and emerald greens.
Fusun Lindner, @fusunlindner
About her: Lindner is a fashion influencer based in Munich. His website Short stories and skirts highlights her love for all things fashion, beauty and lifestyle. On the About Me page, she says, “Short Stories & Skirts is a reflection of my world and also a tribute to all the strong women who, despite their versatile roles and challenges, maintain their personality and style without giving up.
Am here: Minimalists will find refuge in Linder’s Instagram with silky blouses, sleek co-ords and cozy knits. She knows how to turn a casual item into an eye-catching ensemble. For example, in the photo above, she styled a simple cream-colored hoodie with a graphite gray coat and tailored white pants for an incredibly polished look.